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Here’s How to Execute an Outstanding Product Launch
Whether you’re starting a new business from scratch or adding a new product to the lineup you already have, product launches are massively important. Successful product launches can set you up for...
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The Ultimate Guide to LinkedIn Ads: How to Get Started With Your First Campaign
Getting new leads can be tough. Getting new leads consistently, at an acceptable cost-per-lead (CPL) can sometimes feel impossible… But, it must be done. What’s more, the competition is fierce. The...
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5 Trust Badges That Can Increase Your Conversion Rate
It’s probably one of the more frustrating things to see as an online retailer: abandoned shopping carts. We’ve all done it; we’ve gone online, shopped for something, added it to our shopping cart, and...
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The Beginner’s Guide to Boosting Sales With Google Shopping Ads
You need more customers. And, you need to acquire them at an acceptable cost. Because, if you can’t do those two things? …well, let’s not go there. Firstly then, how do you acquire more customers?...
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How to Use Instagram Stories Like a Pro to Build Your Audience
Instagram used to be simple. But the days dominated by square images are long gone. Now, you can share images, videos, time-lapses, boomerangs, stop-motion sequences, and live-streams. The biggest...
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10 TikTok Statistics That You Need to Know in 2019 [Infographic]
Most people might recall TikTok as being the hit pop single by Kesha. And we don’t blame them. But for the teens of the world, it has taken a completely different meaning. Try asking one of Gen Z’ers...
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8 Vital Email Templates Every Online Business Should Steal
The average email marketing return on investment (ROI) is a $32 for every $1 spent. What’s more, according to market research firm Econsultancy, marketers rate email marketing as the second easiest...
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10 Facebook Stats Every Marketer Should Know in 2019 [Infographic]
The use of Facebook has become part of our routine. We don’t even notice it anymore. We pick up our phones, or open up our laptops, and go straight to Facebook to see what’s going on. In fact, Facebook...
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10 Best Value Proposition Examples (and How to Create a Good One)
Consumerism in 2019 and beyond is serious business. Shoppers are inundated with options, which means competition among businesses can get pretty fierce. According to research, you only have 15 seconds...
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14 Best Marketing Automation Software Tools (That Make Marketing Easy)
Marketing is hard work. Fortunately, marketing automation software can cut your workload in half. No marketing expertise under your belt? No problem. Don’t worry if you don’t know where to start. Truth...
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Power Words That Will Boost Your Conversions
Have you ever wondered why some articles go viral and others just… don’t? Or why one product flies off the shelves, but a similar (or maybe even superior) product collects dust? Imagine being able to...
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10 Online Shopping Statistics You Need to Know in 2019
From the way we network, to the way we get our news – we’re slowly but surely moving everything online. And shopping is no exception. In the past few decades, online shopping has gone from being...
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What is Affiliate Marketing? A Guide for Beginners
Just twenty years ago, businesses spent thousands of dollars each year on radio, TV, or print ads in the hopes that their brand would grow. While they were promised success, the truth is that it was...
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What Is Performance Marketing and How Does It Work?
There’s a fine line that separates profitable marketing from a complete waste of time and money. The problem is that it can be tough to know where that line is and when you’re at risk of crossing it....
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Customer Loyalty Programs: How Brands Grow By Giving
Customer loyalty programs are integral for the brands of today. They benefit both shoppers and business owners by allowing them to get more out of their sales. Shoppers understand that purchasing...
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Anatomy of a Killer Email: 18 Email Marketing Examples To Copy
We know that email marketing is one of the most powerful ways you can reach your customers. But what does it take to craft a perfect email that invites a flood of opens, clicks and conversions? In this...
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10 Things You Can’t Advertise on Facebook
If you’re running an ecommerce business, we cannot stress how important traffic is. After all, everybody who visits your store is a potential customer. So, if you can bring in a steady stream of...
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How to Set Up a Facebook Shop: The Quickstart Guide for Beginners
You’ve got to be proactive. If you want to be successful, you can’t sit back and wait for customers to come to you – reach out to them. So where are they? Facebook. Facebook is the largest social...
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How to Make Money With Affiliate Marketing
Wondering how to make money with affiliate marketing? You’re not alone. Many aspiring entrepreneurs have this question in mind as they sign up for every affiliate program they come across. While there...
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How to Spy on Your Competitors’ Facebook and Instagram Ads
Wouldn’t you love to see what your competitors are up to? Better yet, wouldn’t you love to see the exact Facebook and Instagram advertisements that they’re using right now to hook in new customers?...
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